A research-led partnership keeps WTiN's analysts alongside your team all year. They follow the areas you agree with them, bring what changes to you as it happens, and twice a year sit down with your team on the questions you choose. Platform and data access are specified in your agreement.
Platform and research access on its own is an Intelligence partnership.
The desk follows your agreed areas every week of the year. Twice a year the work crosses into a session with your team, on the questions you choose at the time.
An Intelligence partnership gives your team WTiN's research, reports and analysis. A research-led partnership adds the analysts, working on your priorities. Many partners start with one and move to the other at renewal.
WTiN's research, reports and analysis, for teams who want to build their own view.
Everything in an Intelligence partnership, with the analyst desk working on your priorities through the year.
Need one defined piece of work on top, such as a risk and readiness audit, a roadmap review or an original research project? A research-led partnership can carry a defined engagement, scoped on the same terms as consultancy.
Partner names stay with the partner. The way they use the desk is below.
Used a session to map the start-ups and white space its own supplier call could not reach, in the readiness format the team already used from WTiN's intel. A second, more interesting question surfaced in the last ten minutes.
Takes a fortnightly data feed from WTiN straight into its sourcing workflow, so the analysis lands where buying decisions are already being made.
Moved from platform access to a research-led partnership at renewal, because two sessions a year with the analysts was what its team needed most.
The terms every partnership runs on.
The year starts with your team and the analysts agreeing the areas the desk follows. They can change through the year as your priorities do.
Each session is set by your team when you need it, on any question inside or beside your agreed areas, with the output in the form you choose.
The fee follows the areas you want covered and what you want the desk to do, so it is set in conversation with you.
A partnership runs for a year and closes with a review of what landed, which shapes the next year's priorities.
A defined engagement can sit inside the year, and a further session can be commissioned at any point.
An Intelligence partnership can become research-led at renewal, keeping the same platform access and adding the analysts and the two sessions.
Tell us a little about your team. We reply within one working day to set up a conversation with the analyst who covers your area.
WTiN is an independent publisher. A partnership is paid for by the partner and by no one else, and the sources behind every answer are shown so your team can inspect them.
