The fashion industry is undergoing a technological revolution with more garments than ever being digitally designed with 3D software.
A realistic representation of colour and materials makes it possible to significantly reduce the number of physical samples, thus saving time and reducing costs. At Munich Fabric Start, which got under way today (4 September) Assyst, a branch of Human Solutions Group, and its partner companies Color Digital, Epson, X-Rite Pantone and Peter Buedel Accessories, will be showing how Vidya attains the next level of 3D simulation through the integration of digitalised materials.
A dress produced using Vidya
Uniform colour values from 3D design to the finished product, and realistic material properties right from the outset, has witnessed several experts join forces to develop a guarantee of authenticity for digitalised materials. Under the name Digital Textile Connection, Human Solutions Assyst and its partners will showcase, for the first time, the synergies their collaboration will create for the apparel industry at Munich Fabric Start and how they are jointly taking 3D simulations up to the next level of realistic imagery.
Experts believe that 3D technology is aiding the customisation trend, hence why Human Solutions Group has focussed on developing the technology further. This is because 3D solutions bring the consumer into the supply by helping to design and manufacture clothing, which results in a made-to-measure garments. The technology also allows businesses to achieve faster turnaround times.
Meanwhile, e-commerce platforms have also profited from developments in 3D technology. One advantage is the reduction in customer returns courtesy of made-to-measure products. Because of 3D technology and the data that can be generated when a consumer uses the solution, companies can also offer consumers a more personable shopping experience, which is key to preserving customers in the increasingly competitive world of online shopping.
Regarding Vidya, a cloud-based solution for digitalised materials was developed to achieve the ultra-realistic imagery the software affords. The materials can be integrated easily and quickly into the software’s 3D design process using the new “drag and drop” procedure from the cloud directly into Vidya, claims Human Solutions Assyst. All the parameters of the fabric, such as the degree of stiffness, are taken into account, enabling the fabric to be processed and evaluated realistically onscreen.
Realism is a key parameter to overcome regarding 3D software and Human Solutions Assyst is confident it has made ground on this subject. Apparel companies regard 3D as a key technology for advancing their digitalisation – because only a product that is available in digital form can be integrated into further process steps, according to Human Solutions Assyst. At Munich Fabric Start, a three-day event that concludes on Thursday 6 September, the company says it will present how the 3D simulation software is used for collection, development and beyond.
“Together with our partners in the Digital Textile Connection, we will be showing how perfect colour and material representations are bringing 3D ever closer to reality,” says Dr Andreas Seidl, CEO of Human Solutions Group. “The more realistic the simulations become, the more possibilities are created for using 3D data beyond product development – in sales and marketing, for instance. We will be showing what 3D can do with Vidya today and where the journey is heading.”
